Megatrends & Change
Megatrends & Change

How do corporate communications change in times of digitalization, globalization and individualization?

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Strategy & Value creation
Strategy & Value creation

How do corporate communications contribute to corporate success? Which tools support communication planning?

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Evaluation & Reporting
Evaluation & Reporting

How can you measure the success of communications? How do you prove the department's contribution?

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Digitalization & Big data
Digitalization & Big data

How can you analyze data? What are techical and structural conditions?

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Leadership & Culture
Leadership & Culture

How does successful leadership work? How is communication managed worldwide and interculturally?

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Internal & External
Internal & External

What potential do personal communication formats offer? How do CEOs perceive corporate communication?

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Career & Competencies
Career & Competencies

How can talents be won and promoted in the best possible way? How can employee and team competencies be managed?

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