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Scientific Board: U. Roettger, C. Mast, A. Zerfass, S. Einwiller, G. Bentele, J. Schwalbach, S. Stieglitz (left to right)



Two new professors support the Academic Society

Support for the Academic Society's Scientific Board: Professor Sabine Einwiller and Professor Stefan Stieglitz will join the team of five professors that are leading the scientific research from 2017. The two leading researchers contribute different fields of expertise and complement the research spectrum of the Academic Society.

Sabine Einwiller is Professor of Public Relation Research at the Department of Communication at the University of Vienna. She combines experience in corporate communications with many years of scientific expertise. Her research in the area of corporate comunication focuses on employee communication, crisis communication and complaint management.

Stefan Stieglitz is a graduate in business administration and business informatics and heads the research group for Professional Communication in Electronic Media /Social Media at the University of Duisburg-Essen. His work focuses on the impact of social media on companies and society and on the application of big data from social media.

As a result, the number of members of the Academic Board is growing from five to seven professors from a total of six universities. We are looking forward to working with them!