With Generation Y, a generation with new and high demands is entering the world of work. This also applies to communication management.
How can talents be won and promoted in the best possible way? How can employee and team competencies be managed? Current megatrends such as digitization, individualization and globalization make it increasingly necessary for communication departments and their employees to prepare themselves for the future through further and advanced training. In addition, young, qualified specialists must be recruited and further developed.