People & Relations
Trend 2022: #3 Gigification
Corporate communications can outsource various tasks as gigs to drive productivity, for example creative tasks, text layout, presentation design, software development and many more.
Trend 2022: #2 Closed Communication
People’s retreat into the privatesphere makes it more challenging for corporations to reach their target groups. At the same time, community management using closed groups or channels can create new opportunities for corporate communications.
Tackling negative aspects of virtualization
The ups and downs of a virtual or hybrid work environment internal communication professionals have to face.
Achieving key goals in a virtual world
Challenges of a virtual or hybrid work environment and how they can be addressed.
The importance of staying in touch with stakeholders
Susanne Straetmans and Julian Rosenkranz (Pfizer) share their experiences cultivating relationships online.
Moving stakeholder dialogues to online formats
Read about benefits and challenges of this relatively new format and about the eight success factors.
Trend 2021: #1 Denialism
Conspiracies are threatening corporations and entire industries.