The Academic Society is a non-profit think tank dedicated to corporate communications that operates at the interface between science and practice.
For 2023, the Communications Trend Radar identifies five key trends for corporate communications: state revival, scarcity management, unimagination, parallel worlds, and augmented workflows.
Even though genuine D&I management, which aims at fostering an inclusive work environment, can lead to economic benefits while promoting a fairer world, it is frequently subject to criticism.
A research project of University of Vienna investigated why negative reactions towards D&I initiatives emerge, and what companies can do about them.
How can you keep pace with constantly changing environments? How to make structures, processes and people more agile?
How can automated communication support corporate communications? What role do chatbots and social bots play?
How can talents be won and promoted in the best possible way? How can employee and team competencies be managed?
What are the communications trends from management, society and technology for corporate communications?
What are advantages of strategic contentmanagement in agile organisations? How does newsrooms work?
How can you analyze data? What are techical and structural conditions?
How to foster an inclusive work environment through communication?
How can you measure the success of communications? How do you prove the department's contribution?
What potential do personal communication formats offer? How do CEOs perceive corporate communication?
How does successful leadership work? How is communication managed worldwide and interculturally?
How do corporate communications contribute to corporate success? Which tools support communication planning?
What opportunities do virtual communication formats offer? What risks need to be considered?