Tackling the backlash – Dealing with internal and external criticism of D&I initiatives

Communication Insights - Tackling the Backlash

Even though genuine D&I management, which aims at fostering an inclusive work environment, can lead to economic benefits while promoting a fairer world, it is frequently subject to criticism.

A research project consisted of two empirical studies led by Professor Sabine Einwiller and Daniel Wolfgruber at University of Vienna investigated why negative reactions towards D&I initiatives emerge, and what companies can do about them.

You can find further information in the new edition of the Communication Insights.

Citation: Wolfgruber, D., Einwiller, S., & Wloka, M. (2022). Tackling the backlash. Dealing with internal and external criticism of D&I initiatives (Communication Insights, Issue 16). Leipzig: Academic Society for Management & Communication. Available online at www.academic-society.net

ISSN 2749-893X