Neurotechnologies could soon provide communications managers with innovative tools for understanding audience behaviour and refining messaging strategies in real time.

Employees’ Expectations, effective ways to express appreciation, and the roles of managers and internal communicators in employee appreciation

The value of valuing people: What employees expect and how internal communication can help create an appreciative work environment

The five most important trends for corporate communications in 2024.

Virtual influencers – A credible approach to strategic communication or a far-off vision?

How community management on closed media channels contributes to social capital

The five most important trends for corporate communications in 2023.

D&I communication as provocation? On dealing with internal and external criticism

The potential of (digital) nudging for corporate communications

The 5 most important trends for corporate communications in 2022