Carolin Crockett is new on our Corporate Advisory Board
We are pleased to share that Carolin Crockett, Director of External Communications at Pfizer Germany, has become a new member of our Corporate Advisory Board. At the pharmaceutical company, she is responsible for shaping how complex health and science topics are communicated to external audiences.
With more than a decade of experience in healthcare communications on both national and international levels, Carolin combines strategic insight with a deep understanding of storytelling that engages audiences and creates value.
Prior to joining Pfizer in Berlin in 2019, she held communications roles at AbbVie Germany in Wiesbaden. Carolin obtained a Bachelor’s degree in Publishing Studies and a Master’s degree in Communication Science from Johannes Gutenberg Universität in Mainz.
Talking business & getting personal
What sparked her career journey? And if not in communications, where would she be? In a short chat, Carolin opened up about both her personal inspirations and her professional experiences.
What inspired you to pursue a career in communications?
I’ve always been energized by connecting people and ideas — and by the challenge of making messages truly resonate.
What do you enjoy most about working at Pfizer – what makes your job special?
Pfizer sits at the forefront of innovation, where complex science and health topics must be communicated with precision and empathy. It’s a challenge and I love it.
What makes collaboration between academia and industry valuable for your organization?
It keeps us state-of-the-art: Where academia and industry collaborate and challenge each other, that is where the magic happens — in healthcare as well as in comms.
If you could meet one historical or famous person, who would it be — and what would you ask?
I would ask Margrethe Vestager how she combines calm clarity with authority when communicating tough decisions to powerful audiences.
What’s something new you recently tried and loved?
Becoming a driver — and finally understanding what the famous “German Fahrvergnügen” is all about.
If you weren’t working in communications, what other field might you explore?
I’d be a radio host again, like in my days at the American Forces Network (AFN) – telling people’s stories, asking questions, and spinning classic rock all day long.
A heartfelt welcome to the Academic Society and thank you, Carolin for insights! We are looking forward to the future collaboration!
For more than 175 years, Pfizer has worked to improve people’s quality of life by providing access to innovative medicines and vaccines. In doing so, the pharmaceutical company relies on science and a global network of research, development, manufacturing, and distribution centers. Its ambition is to set new standards in the discovery, development, and production of innovative medicines—particularly with regard to their quality, safety, and benefits for patients.
Pfizer is headquartered in New York. At Pfizer Germany, more than 3,000 employees work at sites in Berlin, Freiburg, and Karlsruhe.
You can find all the partner companies on the Corporate Advisory Board here.