PUBLICATIONS

Here you can download studies and publications of the Academic Society.

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47 Results found
December 10, 2024

Collection No 1

Our new annual compendium 2024/2025 with a new design.

December 9, 2024

2024’s Trends in Communications

The Communications Trend Radar 2024 suggests evaluating five trends to get an idea of what the future holds for corporate communications.

December 5, 2024

The Value of valuing People

Employees’ Expectations, effective ways to express appreciation, and the roles of managers and internal communicators in employee appreciation

December 3, 2024

ECM 2024/25: Managing tensions in corporate communications

The challenges of geopolitical risks, artificial intelligence and managerial learning for corporate communication

October 22, 2024

Guiding CEO Stances

The cooperation between communication managers and their CEOs in the company.

June 20, 2024

Employee Appreciation

The value of valuing people: What employees expect and how internal communication can help create an appreciative work environment

May 30, 2024

Sustainable Strategic Communication

Sustainability of strategic corporate communication and its contribution to sustainability in the company

April 11, 2024

The Metaverse: Use cases and acceptance

Metaverse: Use cases and acceptance for internal communication.

February 8, 2024

Communications Trend Radar 2024

The five most important trends for corporate communications in 2024.

December 4, 2023

Between reality & fantasy

Virtual influencers – A credible approach to strategic communication or a far-off vision?

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