Why you should integrate a closed media channel into your communication strategy.

Artificial intelligence (AI) will inevitably pop up when thinking about the future of work. 

Dealing with unimaginable situations requires new business strategies that strengthen companies‘ resilience and flexibility.

The transition from abundance to scarcity challenges companies and their communication.

Since the COVID-19 pandemic and the Russian invasion of Ukraine, the state has become a more influential stakeholder for many enterprises under conditions of uncertainty.

Futurist Sven Gábor Jánszky takes us on a journey through time to the year 2032.

Using psychological insights to improve people’s decision-making is increasingly popular.

Due to increased digitalization, remote work, unapproved software in the workplace, and deepfakes, organizations have become more vulnerable.

Synthetic media provides opportunities for communication managers to explore new creative content and formats

Corporate communications can outsource various tasks as gigs to drive productivity, for example creative tasks, text layout, presentation design, software development and many more.

People’s retreat into the privatesphere makes it more challenging for corporations to reach their target groups. At the same time, community management using closed groups or channels can create new opportunities for corporate communications.

Higher expectations regarding diversity and inclusion as well as cultural differences require a more conscious, a more sensitive use of language.

The ups and downs of a virtual or hybrid work environment internal communication professionals have to face.

Challenges of a virtual or hybrid work environment and how they can be addressed.

Susanne Straetmans and Julian Rosenkranz (Pfizer) share their experiences cultivating relationships online.

Read about benefits and challenges of this relatively new format and about the eight success factors. 

The role of communications in driving diversity and inclusion.

Here are reasons why diversity & inclusion pay off.

Reasons why voice interaction is a key trend to watch.

The concept of nudging has been successfully applied in e-commerce, among others. We believe that also communication departments may benefit from digital nudging.