Fast and flexible: Corporate communications in agile organizations
More dynamic, faster and more efficient – agility has become one of the most discussed management concepts of our time. But what does being agile mean for corporate communications? The latest issue “Fast and flexible” explains the concept of agility, the role of the communications department and what it takes to build an agile organization or department.
- What does being agile mean and what are drivers of this change?
- What are the six dimensions of agile departments?
- What agile tools & methods are useful?
Citation: Zerfass, A., Dühring, L., Berger, K., & Brockhaus, J. (2018). Fast and flexible. Corporate communications in agile organizations (Communication Insights, Issue 5). Leipzig, Germany: Academic Society for Management & Communication. Available online at www.academic-society.net