Communication Management Radar 2026 released

The Communication Management Radar 2026 of the Academic Society is now available.

Which new and previously overlooked topics will shape corporate communications in the future?

The Communication Management Radar 2026 identifies interdisciplinary phenomena in management, technology, psychology, and media that are currently emerging and are likely to create both challenges and opportunities for corporate communications in the near future. As a follow-up project to the Communications Trend Radar, the methodological approach has been further refined with a stronger focus on corporate practice. Through the early involvement of Chief Communications Officers and members of their leadership teams, as well as an in-depth qualitative analysis, strategically relevant topics for corporate communications were identified.

The research team at Leipzig University, led by Dr. Michelle Wloka and Prof. Ansgar Zerfass (Leipzig University), following key themes for 2026:

• Simulated Communication
• Constrained AI Agents
• Cognitive Drift
• Power Flux
• Strategic Subtraction

Further information can be found in the Communication Management Report 2026.