ongoing
Impact and benefits of internal communication
The University of Münster is investigating the perceptions and experiences of employees and managers regarding formal and informal internal communication in companies. Consequences for internal strategic communication are derived from this.
Generative AI
Generative AI and the future of corporate communication – a research project at the University of Potsdam.
Neurotechnologies in communication
Leipzig University is investigating the extent to which neurotechnological approaches are used in corporate communication and what potential they offer.
Perception and Positioning of Communication Departments
What level of acceptance do communications departments enjoy? And how can they increase their recognition? A new research project at Leipzig University is investigating this question.
Sustainable Strategic Communication
How can strategic communication itself be sustainable and what characterizes sustainable strategic communication?
CEO activism
The University of Vienna’s new research project examines how responses to CEO activism vary depending on the nature of the issue.
Appreciation and internal communication
How can internal communications convey appreciation to strengthen employee loyalty?