Technology & Tools

April 4, 2024

Impact and benefits of internal communication

The University of Münster is investigating the perceptions and experiences of employees and managers regarding formal and informal internal communication in companies. Consequences for internal strategic communication are derived from this.

March 5, 2024

Generative AI

Generative AI and the future of corporate communication – a research project at the University of Potsdam.

February 22, 2024

Neurotechnologies in communication

Leipzig University is investigating the extent to which neurotechnological approaches are used in corporate communication and what potential they offer.

May 25, 2023

Digital Nudging

What potential and what possible applications does “digital nudging” offer for corporate communications?

April 27, 2023

Synthetic Media

Requirements for virtual influencers in corporate communications