Communications Trend Radar 2024

February, 01, 11:30 a.m. – 12:30 p.m., on Zoom

Webinar on the Communications Trend Radar 2024

For the fourth consecutive year, Professor Stefan Stieglitz  and Professor Ansgar Zerfass  will present the research findings of the Communications Trend Radar

Over the past months, the research team has scanned hundreds of business and academic publications to select the most relevant topics from business management, technology, and society. These related fields are usually more difficult to grasp for communicators than developments within the communications sector itself.

As a result, we identified five trends for 2024 – trends that have the potential to change communications profoundly or that offer new opportunities for communicators to position themselves as thought leaders.


Professor Stefan Stieglitz,
University of Potsdam
Ansgar Zerfass, Leipzig University
Professor Ansgar Zerfass,
Leipzig University


This webinar is an exclusive offer for our corporate partners.