May 30, 2024

Sustainable strategic communication

Finding themselves at the crossroads of an uncertain future, companies are seeking ways to increase the sustainability of their products, processes, and operations. Corporate communications must also become more sustainable.

May 13, 2024

Maturity models in strategic communication

As AI and digital technology evolve, quantifying value is critical. While maturity models are standard in management, their suitability for communication practices is uncertain.

April 16, 2024

Exploring the metaverse for internal communication

The metaverse heralds a new era for internal communication in companies, providing immersive and interconnected workspaces that facilitate seamless collaboration across physical boundaries.

February 12, 2024

Trends 2024: #1 Information Inflation

The value of information is diminishing due to the continuous surge in the volume and accessibility of data and content.

February 11, 2024

Trends 2024: #2 AI Literacy

AI literacy is about the increasing importance of cognitive, affective, and sociocultural skills for dealing with artificial intelligence in everyday life.

February 10, 2024

Trends 2024: #3 Workforce Shift

Significant social, technological, and economic changes are changing the workforce available to organizations.

February 9, 2024

Trends 2024: #4 Content Integrity

Advances in synthetic media, and in particular generative AI, have increased the need to ensure the authenticity of data and material used in communication processes.

February 8, 2024

Trends 2024: #5 Decoding humans

Advanced hardware for capturing physiological and behavioral data, coupled with AI-based software solutions for interpreting this data, are increasingly opening up new ways for human–technology interaction.

December 18, 2023

History communication

History communication is a real asset to set companies apart – as Felix Krebber and Matthias Krämer explain.

December 12, 2023

The sustainability of corporate communications

Ulrike Röttger and Thomas Voigt look at
sustainable corporate communications from new angles.