Communication Management Radar

The Communication Management Radar 2026 identifies interdisciplinary phenomena in management, technology, psychology and media that are currently taking shape and will lead to challenges and opportunities for corporate communications in the near future. It deals with both new and previously neglected topics that provide food for thought to further develop strategic communication in turbulent times and make it fit for the future.

The research team at Leipzig University, including Dr. Michelle Wloka and Professor Ansgar Zerfass, identifies the following topics for 2026:

  • Simulated Communication
  • Constrained AI Agents
  • Cognitive Drift
  • Power Flux
  • Strategic Subtraction